The value of trusted brands of truth
Trusted brands of truth can raise us up and bring us down. They keep score. They enlighten and frighten us. The Fourth Estate of our democracy is the accountability delivered by the freedom of the press. But the rules of engagement have changed. A $787.5 million Fox News defamation settlement — one of the largest […]
A Media & Communications Checklist for Savvy Attorneys Sue Evans, Northwest Media Allies
Understand the fundamentals of communications: your goal drives strategy and tactics. Media, social media and marketing are tactics, not strategy. For most attorneys, the goal is to secure a strong result for their client. The second goal is to generate more referrals. Start planning your media strategy when you sign your client. Make sure you […]
Have you picked up the tab lately?
Like most people, I have a favorite spot I like to hang out at and drink with friends. We share stories, debate politics, discuss community events, swap recipes and gossip about celebrities. It helps define my day, my outlook on life and what I care about. My friends are generous with their time, opinions and […]
Trusting great journalism begins with a commitment to a truthful narrative
I have been married to journalism professionally and personally for nearly two decades. My husband is a journalist. I used to be a journalist. I don’t always agree with journalists, but I know I cannot live without them. In February, I lost my college friend Anthony Shadid, a two-time Pulitzer winner for The New York […]
Anthony Shadid – Journalism Inspired
I lost a college friend. The world lost one of the best journalists on the planet. His family lost a son, a brother, a husband, and a father. His name was Anthony Shadid. The journalism world has been mourning his loss, but celebrating the ferocity of his talent and the humbleness of his human spirit. […]